Task:
In addition to the existing REWE careers website, the task was to create a preboarding website to underpin the forward-looking nature of the company, presenting the corporate culture, working environment and the team, and describing their new location in Cologne. The task was to make the website appear friendly, colorful and warm, radiating a warm welcoming culture.
The solution we came up with:
Rheindigital developed the basic concept around the friendly avatar "Marie", who welcomes new employees, provides handy tips and answers FAQs. The colorful start page menu conveys vitality and diversity. Employees and recruiters have their say. The mission statement and company topics are explained in a clear way, with illustrations. Micro-animations create an emotional connection and loyalty. Jokes and humor help reduce new-job jitters. Useful information and a personal timeline round off the welcome package.
The result:
Rheindigital provided comprehensive support for the entire project, from planning to completion. The Rheindigital team was responsible for the conception, technical development and graphic design of the entire pre-boarding website. They also handled the editorial design to ensure that all content was precisely tailored to the needs and expectations of the new employees. The project was characterized by a close collaboration with the client to create a tailor-made solution that is both functional and visually appealing and perfectly aligned with the corporate culture.
More References :
Hessen Agentur GmbH
Remondis
DHL eCommerce
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