Task:
REMONDIS Maintenance & Services wanted its print customer magazine, "up2date", and its print employee magazine, "we2gether", to be redesigned. We were tasked with a graphic and editorial redesign of the upcoming issues, as well as an editorial and graphic adaptation of print articles for the "up2date" web portal.
The solution we came up with:
Defining the communications and marketing objectives of "up2date" and "we2gether", Rheindigital and REMONDIS Maintenance & Services carried out an in-depth analysis of both magazines. Rheindigital implemented the resulting suggestions for optimization within the redesigns. Both magazines were optimized at both graphic and editorial level.
The result:
The magazines now appear more fresh, streamlined, modern and reader-friendly. We achieved this by enlarging images for instance, integrating quotes as graphic elements, as well as featuring plenty of photographs of employees at the workplace. In editorial terms, we reduced the amount of text and placed the focus on a central issue. We also included testimonials and background reports, product announcements, interviews, reports and news items. Rheindigital also adapted all articles on the web portal to SEO specifications.
More References:
Hessen Agentur GmbH
REWE
DHL eCommerce
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